Nash at Sellebration

Posted by Tifahn Rodriguez — February 25, 2007

Jo Ellen Nash, President and Broker of Nash & Company, a long time Vail Valley real estate firm, was a featured speaker at Sellabration, the National Conference for Residential Specialists. Less than 4% of the agents in the United States have the designation of Certified Residential Specialist, (which exemplifies a higher level of education and experience). Nash spoke to hundreds of agents about the wave of the future in real estate, which is using virtual assistants to help you grow and manage your business. She said, "Tapping into the 'world talent pool' allows you to have more experienced people, more resources, more time efficiency and more streamlined operations. It also helps to trim expenses. Virtual assistants do not take the place of your key people who interact with clients and your agents who counsel clients and help them to buy and sell houses. But they can certainly do a lot of the background work. It is necessary to find a balance of both."Nash predicts that, in less than 5 years, it will be commonplace for Realtors to have virtual assistants. She currently has 6. "Just like twenty years ago, when I hired my first assistant, which was unheard of in the industry at that time and is now common practice, top agents will use virtual assistants in their business." With Internet based transaction management offered by most title companies and with her clients living in more than one location, it is ideal to work virtually. Nash believes that virtual assistants can be applied to any business, not just real estate.She is making available to the public a special report, a list of "101 ways you can use a virtual assistant" by sending an email to It is complimentary. For more information call Jo Ellen Nash at 970-926-SOLD (7653).

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