Who’s Who in Luxury Real Estate Celebrates its 35th Anniversary

Who’s Who in Luxury Real EstateSEATTLE, WA – Who’s Who in Luxury Real Estate (LRE®) was the first luxury real estate network of its kind and for more than 35 years, they have connected their members around the world through referrals, conferences and other events which presents the opportunity to collaborate, form new partnerships and generate new clients. Since its inception in 1986, LRE® has grown into a global community of more than 125,000 luxury real estate professionals with properties in more than 55 countries, making it the most elite and comprehensive luxury real estate network in the world.  

In honor of LRE®’s 35th anniversary, here is a look back at a few of the highlights over the years:   

  • 1986 – Who’s Who in Luxury Real Estate Founded   
    • Who’s Who in Luxury Real Estate Founder John Brian Losh saw a need for a real estate network exclusively for luxury real estate professionals. In addition to establishing the network, Losh published the first edition of the Who’s Who in Luxury Real Estate Directory, a compendium of the finest residential real estate firms from around the world. 

Who’s Who in Luxury Real Estate Founded 

  • 1995 – LuxuryRealEstate.com Launched   
    • LuxuryRealEstate.com was launched in 1995, becoming the first collection of multi-million-dollar properties on the internet at the time. The website remains the No.1 search portal for luxury properties online, as well as a go-to source to find top luxury real estate professionals who have established themselves as the best in the business. Since its establishment, LuxuryRealEstate.com has been frequently distinguished by industry leaders such as Forbes, the Web Marketing Association, the Inc. 5000 List and The Wall Street Journal. 

 LuxuryRealEstate.com Launched  

  • 1995 – First LRE® Fall Conference 
    • The best real estate professionals from across the globe convened in Quebec City, commencing the first of many conferences, including the Spring Retreat, International Symposium and European Ski Trip. Named among the ‘Best Real Estate Conferences and Events for Luxury Brokers’ by Placester, these annual networking events connect key leaders from top international luxury real estate companies to discuss the latest trends in the industry.    

1995 – First LRE® Fall Conference

  • 2001 – Luxury Real Estate Magazine Published 
    • Who’s Who in Luxury Real Estate published the inaugural Luxury Real Estate Magazine, showcasing a variety of the best luxury properties represented by the LRE® global network. The publication also features LRE® member and agent spotlights, a peek into exclusive LRE® events, philanthropic efforts and luxury lifestyle focused editorials. To meet the growing demand to reach a vast audience around the world, Who’s Who in Luxury Real Estate introduced the first digital-only edition of Luxury Real Estate Magazine in 2020. 

Luxury Real Estate Magazine Published

  • 2004 – Board of Regents Created 
    • The Board of Regents is an exclusive network of the world’s most elite luxury real estate professionals. An evolution of the Board of Governors, the leadership body that has determined the direction of Who’s Who in Luxury Real Estate since 1986. Each Regent is selected to represent an exclusive territory based on their leadership and longstanding success in the real estate industry.  

Board of Regents Created

  • 2007 – Inaugural LRE® Awards 
    • The LRE® Awards were first presented at the 12th Annual Luxury Real Estate Fall Conference, held in Vancouver BC, Canada, to honor LRE® members for their success and dedication to the industry. The awards ceremony, which covers a breadth of categories, has continued as a much-anticipated event that culminates the Annual Fall Conference at the Gala Dinner. 

 Inaugural LRE® Awards

  • 2009 – Honored in the Webby Awards 
    • The Webby Awards, the leading award honoring excellence on the Internet, recognized LuxuryRealEstate.com. 
  • 2013 – LuxuryRealEstate.com Released Mobile App 
    • With an ever-growing mobile audience, LuxuryRealEstate.com created a mobile app. The browser website is also equipped with mobile-responsive design.
  • 2018 – Honored in the Internet Advertising Competition Awards 
    • The Web Marketing Association presented the award for Best Real Estate Website to LuxuryRealEstate.com in the 2018 Internet Advertising Competition. 


  • 2021 – Honored in the 69th Maggie Awards® 
    • The July 2020 issue of Luxury Real Estate Magazine honored with Award of Excellence in the 2021 Maggie Awards® — Best in Digital Edition and ePublication/Consumer and Trade Magazines. Luxury Real Estate Magazine was also honored with an Award of Excellence from the Maggie Awards® in both 2020 and 2019 as well. 

John Brian Losh“When my real estate business began to expand, I needed to connect with like-minded brokers in markets across the world, in places my clients would be buying and selling additional luxury homes,” expressed John Brian Losh, Who’s Who in Luxury Real Estate Founder and Chairman. “Who’s Who in Luxury Real Estate was born in 1986, out of this desire to create a network of people across the world who serve the needs of luxury buyers and sellers. Over the years it has been the vehicle to create essential business relationships that have resulted in life-long friendships. Building, growing and participating in this network has been one of the greatest joys in my life.” 

About LuxuryRealEstate.com 

A worldwide collection of top brokers representing the finest luxury properties across the globe, Who’s Who in Luxury Real Estate has been leading the real estate industry since 1986. This hand-selected group of more than 125,000 professionals with properties in more than 55 countries collectively sells over $240 billion of real estate annually, making it the most elite and comprehensive luxury real estate network in the world. 

Who’s Who in Luxury Real Estate’s global network is showcased on LuxuryRealEstate.com, the No.1 portal for luxury properties online, presenting more multi-million-dollar estates than any near-peer. Frequently distinguished as a leader in the industry, the company has been recognized by Forbes, the Inc. 5000 List and The Wall Street Journal. In addition, they have been honored by The Webby Awards, ADDY Awards and named ‘Best Real Estate Website’ in the 2018 Internet Advertising Competition Awards and ‘Outstanding Website’ in the 2018 WebAwards by the Web Marketing Association.