Sierra Sotheby’s International Realty Merges with Paradise Real Estate in Heavenly Village

Posted by Brit Crezee — December 11, 2015

1449860441INCLINE VILLAGE, NV - Sierra Sotheby’s International Realty is pleased to announce their merger with Paradise Real Estate in the Village at Heavenly on South Lake Tahoe’s Stateline.

Capitalizing on up to 10,000 visitors per weekend this new location is ideally situated to accommodate buyers and sellers from both California and Nevada and demonstrate our commitment to servicing South Lake Tahoe, Stateline, Zephyr Cove and the East Shore of Lake Tahoe. Located adjacent to Starbucks and the popular Basecamp Pizza, Sierra Sotheby’s International Realty is now perfectly positioned to provide our sophisticated sellers the most high traffic local and global exposure available anywhere in Lake Tahoe.

“I have studied the winning formula for real estate brokerages here in Lake Tahoe for the last five years,” says Dan Spano, a 25 year real estate veteran and owner/ Broker of Paradise Real Estate.   “I looked closely at other branding opportunities and came to the conclusion that the Sierra Sotheby's International Realty brand exemplifies the goals and values of Paradise Real Estate. With their reputation for excellence and integrity both locally and internationally, a partnership with Sierra Sotheby’s was the most exciting option for building upon Paradise Realty’s existing success.”

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“In July 2015, Sierra Sotheby’s International Realty closed its office at 210 Elks Point Road in Zephyr Cove, NV to focus our energy on a new higher traffic and more technology driven opportunity that would offer better exposure for the properties we represent. To the benefit of both our clients and agents, we are thrilled to see this partnership come together,” says Sierra Sotheby’s International Realty President, Peter Strand.

“We couldn’t be more excited about the visibility of this cutting-edge location but I am equally honored to welcome, and have the privilege of working with Dan Spano and his team.

“The Napa Valley/winery inspired office décor combined with a high-tech interactive storefront is consistent with Sotheby’s International Realty’s innovative and sophisticated approach to connecting real estate intenders with extraordinary property in Lake Tahoe and around the globe,” adds Strand.

 “We are committed to strategic growth,” says Strand. “However, it’s important to note that our core focus is quality not quantity and we believe this combination of companies provides Sierra Sotheby’s International Realty another step toward servicing all markets across the entire Lake Tahoe and Truckee region. Our footprint of quality, convenient and highly visible locations now includes eight offices throughout North Lake Tahoe, South Lake Tahoe and Truckee.“

With its sister companies, Summit Sotheby’s in Park City, Utah, and LIV Sotheby’s in Colorado, Sierra Sotheby’s offers a unique relationship with agents, buyers and sellers in similar resort markets which has played well into their ability to artfully match sophisticated clients with extraordinary properties throughout the Lake Tahoe region and beyond. 

About Sierra Sotheby’s International Realty

For more information, visit www.sierrasothebysrealty.com, search @SierraSIR on Twitter, follow us on Facebook, or call one of our offices: Squaw Valley, 530.581.1800; Incline Village, 775.832.4900; Heavenly Village/Stateline, 530-541-4002; South Lake Tahoe, 530-494-7600; Tahoe Donner, 530.587.3505; Downtown Truckee, 530.587.3500; Tahoe City, 530.583.4004. Sotheby’s International Realty listings are marketed on the sothebysrealty.com global website.

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