Daniel Gale Sotheby’s Survey Reports 98% of Customers Would Recommend the Organization


1409863669COLD SPRING HARBOR, NY - Daniel Gale Sotheby’s International Realty, one of the nation’s leading realtors, recently announced the overwhelmingly positive results of its first comprehensive customer survey. Ninety-eight percent of the respondents indicated that they would use Daniel Gale Sotheby’s for a future transaction and/or recommend the organization to a friend or family member.

“We are thrilled by the positive response to our survey, both for the high marks and phenomenal rate of return it engendered,” said SVP Marketing and Technology James P. Retz, who spearheaded the survey. “Pretty much every service company has at one time or another asked its customers to rate its services. While real estate associations rank agents on production and volume, to my knowledge, there is no other residential real estate organization on Long Island directly surveying its customers.”

The initial survey results cover the 52 weeks between July 1, 2013 and June 30, 2014, during which a printed survey was mailed to every Daniel Gale Sotheby’s customer who closed a transaction during that period. Of the 1605 surveys mailed, 504 were returned. The high marks continued when respondents were asked to rate overall service, with 92% of the respondents rating their service as a “5” on a scale of 1-5, while 6% rated their service a “4”.

The survey also asked respondents to identify the primary reasons Daniel Gale Sotheby’s was selected to market their home, what they liked the most about working with the organization, and what they felt could be improved. Printed on heavy card stock used for invitations with a postage paid return envelope, the survey was sent to customers within one week of the closing transaction by President and CEO Patricia J. Petersen. Replies were directed to Ms. Petersen as well. “We wanted to make the survey process convenient for our customers and find out very quickly if there was something we could do better,” said Ms. Petersen. “The results speak for themselves.”

About Daniel Gale Sotheby’s International Realty

Founded in 1922, Daniel Gale Sotheby’s International Realty consistently leads the nation in achieving one of the highest average sales prices in the country. DGSIR is a $2.4 billion dollar plus organization with close to 600 sales associates in 22 sales offices spanning Long Island. Services include a Relocation Division, an award-winning Marketing & Technology Department, a Development Marketing Group, Commercial and Rental Divisions; Ambassador Abstract title company, and a Wells Fargo Home Mortgage affiliation. The Sotheby’s International Realty® affiliate for Long Island’s North Shore since 1976, DGSIR has gained national and international recognition, including top honors worldwide.

In addition to its place on the Regents Board of "Who's Who in Luxury Real Estate," Daniel Gale Sotheby's International Realty is active in Real Trends and The Realty Alliance (comprising some of the real estate industry's most influential companies with participation "by invitation only"). For more information, visit www.danielgale.com.