Surterre Welcomes Florina Massbaum
Posted by Claire Adams — February 28, 2012
“The company has intrigued me since 2007,” she said. “I simply love what Surterre has done to innovate luxury real estate. I’m thrilled to be part of such a visionary organization.”
Florina made an impressive showing at the start of her career. By adapting her skills to the needs of the marketplace, learning the ins and outs of REOs and short sales and mastering the art of negotiation, she was able to close nearly $1.5 million in sales her first year alone.
“I joined the real estate industry at a tough time, but through hard work I was able to help create success stories for my clients,” she said. “I really feel that this experience has shaped my career forever. I truly enjoy helping clients reach their objectives, no matter how complicated the circumstances.” Through continuous communication, savvy negotiating skills and attention to detail, clients can be assured of a successful and enjoyable buying experience when working with Florina.
Known among clients, associates and friends as a motivated professional who’s truly passionate about her career, Florina cares deeply about clients' interest. She understands how vital negotiating is to a successful real estate transaction. Hardworking and tenacious, she has a gift for determining how to save clients’ hard earned money, buyers and sellers alike. Need an approval? Florina will get it for you.
Today, with more years of experience and a number of successes to celebrate, she’s taken her abilities as a real estate professional to South Orange County’s luxury marketplace. The unparalleled resources at Surterre Properties place Florina in the very best position not only to deliver outstanding personalized service, but to deliver results. An award-winning in-house marketing team, the affiliation of the area’s most accomplished agents and brokers, and the latest advances in real estate technology are just a handful of elements that set Surterre apart.
A yoga practitioner and vegetarian for many years, Florina is part of an environmental engineering team readying the Pyrolysis Power Project, which they designed to replace coal with Municipal Solid Waste as “the New Energy from a New Source”. The system is carbon neutral and will eventually end landfills as we know them today while eliminating CO2 emissions.