Long Realty Introduces New Mobile Tools for Home Buyers and Sellers

Posted by Theo Creative — March 14, 2011

1300146477(Tucson, AZ) Long Realty Company announced today that it is introducing two new mobile technology tools for buyers and sellers making it easier to obtain housing information on the go.

First, TextLong is a new program that allows prospective homebuyers to get information on any listing in the local MLS from their cell phone via text message. Consumers simply text the word LONG to the number 59559 and instantly receive property information including price. Users are also provided a link where they can find full property information and see all the photos, right from their phone.

Consumers with an iPhone or Android based phone are given an additional option to find properties nearby their location via the GPS function in their Smartphone. Long Realty listings will feature sign riders advertising the service. At the same time, Long Realty has announced a new feature on its mobile website for finding nearby properties using the GPS function of Smartphone. The mobile version of the company website can be accessed by just visiting www.longrealty.com from your Smartphone. The mobile version of the website is optimized for use on Smartphone where consumers can search over 90,000 properties for sale in Arizona, including open houses. “The use of text messaging and mobile technology by the public has grown significantly” states Kevin Kaplan, Vice President Marketing and Technology for Long Companies. “TextLong and our mobile website put the power and convenience of property search in the palm of your hand. We have seen a rapid increase in visits to our mobile website and anticipate continued growth.” “These mobile tools give buyers a convenient and fast way to find property information while at the same time provide expanding marketing services to our sellers” says Rosey Koberlein, CEO Long Companies. “Long Realty continues to arm our sales associates with the latest and most effective technology to provide a stellar, full service experience to clients.”

About Long Companies

Long Companies is comprised of Long Realty Company, Long Mortgage Company, Long Title Agency and Long Insurance Group – all working together to create a full range of real estate services and products. Based in Tucson, Long Realty Company is the leading real estate brokerage company operating in southern Arizona. It offers an unparalleled level of award‐winning residential and commercial real estate services through a network of more than 1,300 licensed real estate associates in more than 37 offices, including 23 affiliate realty and property management companies that are independently owned and operated throughout Arizona and into Mexico. Long Realty Company, a part of HomeServices of America, a Berkshire Hathaway affiliate, has been helping generations of Arizonans achieve their dreams of homeownership since 1926. For more information, visit www.LongRealty.com. The latest releases and announcements for Long Companies can be found in the Long Realty Newsroom, available at www.LongRealtyNewsroom.com.

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