Long Realty Company Welcomes ZipRealty’s Tucson Team

Posted by Theo Creative — January 31, 2011

1296511909TUCSON, AZ.—(January 31, 2011) Long Realty Company announced today that Tucson’s ZipRealty agents and management will join the firm as a group. The move will allow the group to build off their existing success and website systems by tapping into the expansive technology resources, leading market presence and consumer focused services of Long Realty Company. The group will operate out of Long Realty's Foothills branch office, managed by Laura Mance and located at 4051 E Sunrise Drive, Suite 101 in Tucson.

In 2010, the Tucson ZipRealty operation produced approximately 260 closed unit sales with its 35 sales agents.

Group leader Dea Venne Jones explained the move, saying, “We are pleased and excited about our new affiliation with Long Realty. Our group is technology savvy and consumer focused, so the decision to come to Long Realty made perfect sense. This new relationship will also expand on our ability to effectively market properties for sellers. This relationship will definitely take our business to the next level!"

Rosey Koberlein, CEO of Long Companies, also explained the matchup will benefit ZipRealty clients and sales agents alike. “They will have a smooth integration into our company culture, technology platforms, international marketing reach and custom buyer and seller services. If there ever was an example of synergy and performance, this is it. Long Realty Company continues to create opportunities for real estate professionals who want to grow their business.”

“We are excited to continue to serve the Tucson real estate market by joining forces with Long Realty Company,” said Lanny Baker, CEO of ZipRealty. “We believe that Long Realty’s tremendous local presence and commitment to outstanding customer service form a perfect match with ZipRealty’s significant online presence and our networked technologies that connect agents and consumers to the real estate market.”

About Long Companies

Long Companies is comprised of Long Realty Company, Long Mortgage Company, Long Title Agency and Long Insurance Group - all working together to create a full range of real estate services and products. Based in Tucson, Long Realty Company is the leading real estate brokerage company operating in southern Arizona. It offers an unparalleled level of award‐winning residential and commercial real estate services through a network of more than 1,400 licensed real estate associates in more than 37 offices, including 23 affiliate realty and property management companies that are independently owned and operated throughout Arizona and into Mexico. Long Realty Company, a part of HomeServices of America, a Berkshire Hathaway affiliate, has been helping generations of Arizonans achieve their dreams of homeownership since 1926. For more information, visit www.LongRealty.com. The latest releases and announcements for Long Companies can be found in the Long Realty Newsroom, available at www.LongRealtyNewsroom.com.

About ZipRealty, Inc.

ZipRealty is a leading full-service residential real estate brokerage that uses an innovative combination of a comprehensive online presence, robust proprietary technology and knowledgeable local agents to offer its clients fast, responsive and transparent service. The Company's award-winning, user-friendly website gives its users access to comprehensive local Multiple Listing Services home listings data, as well as other relevant market and neighborhood information and tools. The Company's proprietary technology, including its agent platform and customer relationship tools, helps it to enhance customer service while increasing agent efficiency and reducing costs, allowing the Company to pass on significant savings to consumers as permitted by law. Founded in 1999, the company operates in 35 major markets in 22 states and the District of Columbia. For more information on ZipRealty, visit www.ziprealty.com <http://www.ziprealty.com> or call

1-800- CALL- ZIP.

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