Kentwood Companies Announces Consumer-Friendly Enhancements to www.DenverRealEstate.com

Posted by Douglas E. Lierle — August 23, 2009

DENVER – The Kentwood Companies, Colorado’s Premier Real Estate Company, has completed consumer-friendly enhancements to its leading website at www.DenverRealEstate.com, including search function upgrades that make the online home shopping experience easier and more rewarding. Other improvements include Search Engine Optimization upgrades and visual design enhancements for brilliant display of listings, including slide shows and virtual tours.

“We are continuously focused on improving our already leading position among all real estate websites in the country,” said Lance Smith, Director of Technology for The Kentwood Companies. “Our website is now much more consumer friendly from a search functionality standpoint. We moved ‘Quick Search’ to the top of the home page and enhanced the overall color and eye appeal of the site, which provides the online visitor with an outstanding visual experience.

“The ultimate goal of each website change is to improve search functions, but we have also added some very informative content on our home page that will keep the consumer up-to-date about the Denver real estate market and economic climate,” Smith continued. “This not only offers useful and interesting information for the consumer, but also helps boost our Search Engine Optimization efforts. The enhanced website is now up and running, and we invite prospective buyers and sellers to preview one of the truly outstanding real estate websites available worldwide.”

Visitors to www.DenverRealEstate.com can easily search for properties, read agent biographies, and preview comprehensive neighborhood information. You’ll also find valuable relocation and mortgage information, and take incredible virtual tours of some of metro Denver’s finest residential properties. Kentwood’s Gallery Magazine is also featured on the site.

Earlier this year, The Kentwood Companies acquired the DenverRealEstate.com Internet domain name in a move that has advanced the company’s already premier website presence. The acquisition of Denver’s leading domain name for real estate search online has positioned The Kentwood Companies’ as the best Internet brand.

When aggregating results from the top three Internet search engines (Google, Yahoo, and MSN), the premier keyword search term “Denver Real Estate” has in excess of 200,000 searches per month on average and as high as 300,000 per month during the summer. Kentwood continues to “re-brand” to the new domain name. Studies conducted by the National Association of Realtors show that nearly 80 percent of all prospective homebuyers begin their search for a home on the Internet. All major search engines now send home shoppers directly to The Kentwood Companies.

The Kentwood Companies are dedicated to its legacy of being “Colorado’s Premier Real Estate Company” through the highest producing, most knowledgeable, caring and experienced sales team in the country, offering the highest quality customer service experience. The Kentwood Companies are innovators known for unparalleled marketing strategies and superior Internet technology that places its clients in the best possible position.

The Kentwood Companies is comprised of The Kentwood Company in the Denver Tech Center, Kentwood Company at Cherry Creek, and Kentwood City Properties in downtown Denver. For more information, visit The Kentwood Companies online at www.DenverRealEstate.com.

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