David Lyng Real Estate Names New CEO and Managing Broker, Morgan Lyng Lukina

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David Lyng Real EstateSANTA CRUZ, CA - David Lyng Real Estate is pleased to announce it has named a new Chief Executive Officer and Managing Broker, Morgan Lyng Lukina. This announcement aligns with the company’s 40- year anniversary of being in business in Santa Cruz County and 10-year anniversary in Monterey County. Morgan Lyng Lukina 

David Lyng Real Estate was founded by David and Sally Lyng in 1980 with a mission to provide a full-service brokerage focused on delivering an exceptional client experience. Since that time and under the same vision, they have organically grown their business to include six offices in two counties and over 200 REALTORS®. 

Morgan Lyng Lukina is David and Sally’s youngest daughter and she has been working for the firm for 10 years. Previously, she worked in commercial real estate in San Francisco, and prior to that, she graduated from UC Berkeley with a degree in Business Administration. She lives in Santa Cruz with her husband, Greg Lukina, who is also a REALTOR® and their two young sons. Her sister, Megan Lyng, and brother-in-law, Marcus Vidrine, also work as REALTORS® at the company so it is a true family business. This year is also special for Morgan as she is serving as the 2020 President of the Santa Cruz County Association of REALTORS®. “This has been a challenging year for everyone,” says Morgan, “but also a year of new opportunities and a time of self-reflection for individuals and companies alike.” Morgan looks forward to continuing to uphold the values of professionalism, integrity and leadership that are the founding pillars of David Lyng Real Estate but also help lead the company into the future. David Lyng, who will stay on as President and an officer of the corporation states, “It makes Sally and I both happy and proud that our company will continue through the next generation as a family-owned and operated business, serving both Santa Cruz and Monterey communities.” 

About David Lyng Real Estate

Founded in 1980 in Santa Cruz County. David Lyng is the number one company in total sales volume, buyer sales volume, listing sold volume and the total number of properties sold. They dominate the luxury market but serve all price ranges. The company is ranked in the top #300 in the United States by Real Trends, the primary source of real estate data, and in the top six companies for sales volume in the Silicon Valley area by the San Jose Business Journal—and the only company in the top 10 with headquarters based in the Monterey Bay Area. While David Lyng Real Estate is a local brand, it has strong national and international exposure and reach through its affiliations with Who's Who in Luxury Real Estate, the number one portal worldwide for luxury properties and buyers, and as an Elite Company with the DuPont Registry.