Prudential Palms International Division Extends Reach to Asian Market

Posted by Lisa Rubinstein — July 16, 2008

SARASOTA, Fla. – (July 17, 2008) – Patricia Tan, international sales director for Prudential Palms Realty’s International Division, will be traveling to southeast Asia (Singapore and Malaysia) to promote real estate investment on Florida’s Gulf Coast and build awareness of Prudential Palms Realty’s International Division. She will be attending the iproperty Luxury Property Show in Malaysia, July 25-27, and the Asia Property Show in Singapore, August 1-3. In addition to Prudential Palms Realty, Tan will also be promoting communities being developed by Neal Communities and Centex Homes.Prudential%20Palms%20Realty“We have been working at establishing links with China over the last two years, and feel now is the time to further expand our presence in the region,” Tan explained. “Singapore was chosen because it is the financial center of the region, and the strong economy of its neighboring country, Malaysia, made that additional destination a logical choice. We have seen an increase in investor activity from this region, primarily due to the strength of their currencies against the US dollar.  Much of their investment to date has gone into the New York/Manhattan marketplace, but the drop in Florida property prices has brought attention to our market.”In Malaysia, Tan will be a featured speaker, presenting a seminar entitled “Investing in USA Property.” The iproperty shows are known to target property investors. Show participation will be supported by subsequent promotion on the only Asian-based web site to promote American properties. iproperty shows have been endorsed by Ministry of Tourism Malaysia, Hong Kong Convention and Exhibition Centre, Minister of Housing and Local Government Malaysia and Chief Minister of Selangor.At the Asia Property Show in Singapore, Tan will have an exhibition booth, in addition to holding two seminars a day on “Investing in USA Property.” The Asia Property Show is in its third year and visitors include institutional investors, property owners, property investors, high net worth individuals, property advisors, investment promotion agencies and real estate portfolio managers. Geographically, participants travel from many countries including Australia, New Zealand, Singapore, Malaysia, Indonesia, Thailand, Philippines, Brunei, Taiwan, Hong Kong, China, Middle East, India, Pakistan, United States, Canada and Europe. Meetings have already been set with Singapore-based international real estate companies to further develop partnerships in the region.“I lived and worked in Asia for several years before moving to Sarasota,” continues Tan. “Building trust over a long period of time, and face to face contact is very important in Asia. This trip will reinforce relationships we already have in place as well as offer the opportunity to establish and develop new ones.”Prudential Palms International Division provides a cohesive strategy to present comprehensive international exposure for all Prudential Palms listings. In addition, they assist with buying property, both locally and outside of the United States, working with foreign as well as local buyers.Prudential Palms Realty combines top local agents with the latest technology to provide powerful strategies for finding or selling homes. The brokerage has offices servicing Sarasota, Manatee and Charlotte counties with over 250 sales professionals. For more information on the International Division, contact Patricia Tan or Carla Rayman at 941-926-7000. For more information on Prudential Palms Realty, visit the website at more media information, contact Lisa Rubinstein, PR/marketing consultant, at 941-373-3803 or email

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