Luxury Real Estate Blog

Now is the time to buy!

Mar 26, 2008

By Brian Langhorst This morning, when Ben Bernanke and the U.S. Federal Reserve cut the benchmark interest rate by 0.75 percent, they made a strong move to show individual consumers and the world market there is nothing to fear. Rates are at an all-time low! Now is the time to buy! Markets are flooded with great deals and unprecedented value. With a professional REALTOR® to guide you in your transactions, there has never been a better time to buy!

Psychic Prediction: "You changed your website"

Mar 26, 2008

By Joey Pauley For those of you who have a website, on or around February 12 customers will almost certainly contact you by saying, "You changed your website." How do I know this? Are you making a major change or launching a new website? ...Not likely. Did I get a crystal ball for Christmas? No, but it was on my list. If this is not the case then why are people calling?

Sellers seek supernatural success

Mar 26, 2008

By Kimberly Fulwyler With the public perception that the real-estate market is in a downward spiral, homeowners, and some real-estate agents, are relying on divine intervention to sell their home. People are buying St. Joseph statues all across the country, so that St. Joseph, the Patron saint of home life, can help them sell their homes. According to the legend, you bury the St. Joseph statue in your yard, and within a short period of time your home miraculously sells. The myth varies as to where and how you bury St. Joseph. Some people say you bury him next to the For Sale sign while others insist that you must bury him upside down. Whether this urban legend is true or not, I think that it at least illustrates that most people have faith that something – miraculous or otherwise – will turn the market around in their favor.

The business of building strong relationships

Mar 26, 2008

By Janice Ridge As the new Director of Membership at LuxuryRealEstate.com, I thought I would use today’s blog entry to introduce myself, as well as let everyone out there in the real-estate world get to know my talented staff: Bente (Global Director), Jennifer, Jaime, Brian, Staci, Kimberly and, last but not least, Allyson! I am continually impressed by the talent here at LuxuryRealEstate.com. A more hard-working and knowledgeable staff would be hard to find, and each person has been incredibly helpful in acclimating me to my newly adopted city of Seattle.

Big changes coming to LuxuryRealEstate.com Blog

Mar 26, 2008

By Robert Lockard For the past few months I’ve been working hard to add fresh, interesting content to the LuxuryRealEstate.com Blog. However, starting Monday, Jan. 21, 2008, a variety of other experts in luxury real estate will be adding their voices to this blog, making it much more dynamic than I could hope to make it on my own. We’ll be updating the blog multiple times each weekday with insights from several departments at LuxuryRealEstate.com, including Technology, Print/Web, Marketing, International and, of course, good old Public Relations from me. I hope you’ll enjoy reading a variety of perspectives on luxury real estate markets and trends around the world here at the LuxuryRealEstate.com Blog!

Message from John Brian Losh

Mar 26, 2008

By John Brian Losh John Brian Losh, the publisher and CEO of LuxuryRealEstate.com, shares some great insights before leaving for the 3rd Annual Luxury Real Estate European Conference:

Finding hope in the real-estate market

Mar 26, 2008

By Robert Lockard Similar to yesterday’s post, I would like to focus on some issues that I hope will show that current real-estate worries shouldn’t frighten buyers, sellers and agents too much. It seems like everything is going wrong right now because that is what we have been hearing over and over in the media. However, according to the RISMedia article entitled “Give Your Clients the Real Facts,” the National Association of REALTORS® is beginning a bold campaign to stem the tide of bad publicity with ads and a new Web site: www.housingmarketfacts.com. Basically, they stress the fact that real estate, and especially luxury real estate, has always been a good investment.

Why you shouldn't fear drops in home prices

Mar 26, 2008

By Robert Lockard The drop in house prices is a good thing.” So says a recent editorial, entitled “Relief for home buyers,” in The Seattle Times. Exactly. Thank you, Seattle Times editors, for succinctly stating a fact that cuts to the heart of this matter. If prices are always rising, then that is certainly not a good thing for buyers, who have to pay more for the same home. Trends that are good for sellers will not be so good for buyers, and vice versa. Prices have been reaching all-time highs in the past few years, so the price dip that is occurring in several markets is by no means a catastrophe. In fact, it is probably a good thing since it will allow buyers, seeking first homes or luxury homes, to receive more property for their money.

Media's objective or biased look at real estate: part 2

Mar 26, 2008

By Robert Lockard RISMedia’s article entitled “Where the Truth about Today’s Market Really Lies” continues to interest me. It begs the question: Are media sources being fair in their coverage of the current U.S. real-estate market or are they being overly negative? To answer this question, I suggest that there is a stigma against covering positive stories in the news. I hope that this will not offend members of the press, but I really do think that negativity is far too rampant in the news.

Media's objective or biased look at real estate: part 1

Mar 26, 2008

By Robert Lockard Quick, guess which of these two stories you’re more likely to read in the news: A family that dutifully makes its mortgage payments each month or a family that misses several payments and is unable to keep its home. Let’s face it, conflict is inherently dramatic and interesting. It grabs our attention and inspires exciting emotions in us that we sometimes don’t experience in regular life. With this in mind, I’d like to talk a bit about an article in RISMedia, entitled “Where the Truth about Today’s Market Really Lies.” This article discusses the media’s current habit of reporting negative real-estate news while missing many positive stories.
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